KLASK is a popular board game in Russia and in the world, a hybrid of air hockey and table football. In just 10 months from the release, KLASK has become one of the leaders in the board games market by online sales.
KLASK is a popular board game in Russia and in the world, a hybrid of air hockey and table football. In just 10 months from the release, KLASK has become one of the leaders in the board games market by online sales.
More than 20 million people in Russia have seen an ad of the game on social networks like Instagram, Facebook, VK, Tik Tok at least once; more than 5 million people - 4 or more times.
We received a wide traffic increase thanks to celebrities (including the ones on TV) who played KLASK.
We organized a qualifying tournament for the KLASK World Championship, which is to be held in Copenhagen.
We made a branding of the game for the football club "Spartak" Moscow.
Data up to
September 2021
Dynamics of KLASK sales in Russia
Data up to
September 2021
Dynamics of KLASK sales in Russia
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